As we study the case of RLK Media, we see a number of red flags. In this terms, it is highly profitable for RLK to outsource the software development which is a highly asset specific transaction since it is a new product and the software would be written from scratch and Inova have the qualified people to do it albeit expensively.
That leads us to the second red flag: Of course, RLK Media needs more funding to keep functioning as-is--which begs the question why, if its operations are effective? A Competing Values Approach," we can see the complexity of this situation.
The program also allows the other personnel who need the information like company lawyers who need the experiment notebook for litigation and patent cases. All of these changes could be for naught if the product is a failure in the market. Clearly, Lars had issues with the security of the transaction since he needed to fly to New Delhi to see Inova, whether it is as efficient, effective and excellent as it is.
On the flip-side, as stated earlier, the company might not be able to collaborate effectively with external folks. The challenges, however, are many, and include that of maintaining the in-house loose, creative structure while coordinating with a highly organized structured partner. Its only prototype will require headcount it does not have to complete.
The strength of RLK Media is their brand equity status, as the first innovative and high-end manufacturer of speakers; their brand has become synonymous with top quality and high-priced products and recognized by consumers.
To further complicate the situation, if RLK outsources these headcount gaps, it will be outsourcing its core competency and potentially threatening its brand image.
The transaction that RLK Media is planning to have with Inova is for the firm to develop the software they need to launch the new product whose concept and design had already been developed internally by the company. Outsourcing in general terms had started from administrative functions to even product operations.
Sensitive information is not protected in the company, as Glove Girl had good insider information and she had even aroused sentiments among those who read her blog by her candor and honesty.
Inova has a strong staff of educated, organized developers. Lars Inman as CEO is frustrated at how the company is doing and has been pressured by the company chairman to produce results in a year.
This would allow researchers from Asia to check whether researchers in North America had done the research and in what areas they could improve it and whether it has failed and better left alone. However, virtual teams need to be made up of team players who are willing to share information and learn from each other.
RLK has diminishing sales and desperately needs a new hit product. We must also consider the associated morale benefits that would come from launching a product that originated in-house, from Ray.
The option is to establish a relationship with the firms that could actually become a trusted partner and to look for trustworthy firms. Obviously, RLK Media will be investing in an uncertain transaction that could make or break the company, but the other option is simply not feasible at the moment.A security code is added protection against credit card fraud.
It is a 3 or 4 digit number appearing on the front or back of your credit card. Case Study #3: Feed R&D – or Farm it out? Each student is to submit an extended analysis of this case by Nitin Nohria et al. HBR JulAug Feed R&D--or Farm It Out?
A) Actionable Key Issues and Consequences 1) Invest more in Research and Development department in RLK a. If Lars decides to invest around $6 million more in research and development, it is highly risky as the company’s survival depends largely on the success of the launch of Ray’s new product into the market.
In the case "Feed R&D--or Farm It Out?", Lars Inman, CEO of RLK Media, is grappling with the issue of whether or not he should outsource the development of a new product-- when in fact he should be asking whether RLK Media should be building it at all.4/4(1).
Case 1 Feed R&D or Farm It Out? The predicament that RLK Media is facing is losing their market share in the products that they manufacture and sell, without a new product to offer its customers and with the very competitive pace that the other players in the industry are churning up new products; RLK Media needs a miracle to turn around their present state.
Free Essay: Feed R&D--or Farm It Out? A) Actionable Key Issues and Consequences 1) Invest more in Research and Development department in RLK a. If Lars.Download